ICYMI: #BraamBeachParty is moving to Newtown!

My timeline was set alight following yesterday afternoon’s announcement that the hotly anticipated #BraamBeachParty will no longer be taking place in Braamfontein. While many were happy at the prospect of more space, a few tweeps questioned the move and expressed their disappointment.

In a statement issued by the organizers explained that they had decided to make the move based on “recent events in the Braam area.”

They did not state what these reason are but they did consult with the Johannesburg Metro Police and various stakeholders. Based on their advice, the decision was made to move the Superbalist In The City presents the Virgin Mobile Braam Beach Party to Mary Fitzgerald Square, Newtown for #SxITC2016.

Now taking place less than a kilometer down the road, the event retains the same name, same incredible lineup, same beach party theme – but in a bigger venue, with more parking, more space to get down and an awesome more secure location for this year’s hottest urban and hip-hop concert.

“In addition to the music, there’ll be loads to keep you entertained. Check out the Virgin Mobile area, get free ice-cream and your pic snapped, post it on socials with the hashtags (#SxITC2016 #BraamBeachParty) and you could win awesome spot prizes throughout the event,” said the organizers in a statement.

“Our friends at Klipdrift will not only keep your thirst quenched and your party vibe high, but you’ll get a chance to win instant prizes for you and your friend by ‘recording a voice note’ and getting a scratch-card for some instant gratification,” they added.

The #BraamBeachParty kicks off at 3pm and all you have to bring is your winning personality, your sunscreen and your best beach party OOTD (outfit of the day). The organizers promise to bring the rest.

#BraamBeachParty tickets are only R150 and you can buy your tickets from Father Coffee Braamfontein or Rosebank or online by clicking here.

For more info, check out:


Follow me on Twitter and Instagram @mediagirl_za


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